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Integration of Global Aesthetic Education into International Business Curriculum

Ruhua Chen, Jingya Peng, Danjie Li, Meng Sun, Jue Wang


The aim of this paper is to explore the integration and dissemination of global aesthetic education in international business courses. Firstly, by analyzing the concept and connotation of aesthetic education, as well as the influence of cultural united front on its promotion, the urgency of combining aesthetic education with international business education is revealed. Secondly, through practical integration, the application of the global aesthetic education concept in the design of international business courses is demonstrated. Then, the paper discusses the value and contribution of global aesthetic education to international business education, as well as its prospects in the field of international business. Finally, in conjunction with the connotation of cultural united front, the significance and impact of aesthetic education in patriotic united front work are emphasized.


Cultural United Front; Global Aesthetic Education; International Business; Overseas Cultural Communication

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[2] Liu, X. (2022). Analysis of the Practice of Ideological and Political Education in Public Aesthetic Education Courses. Research on Ideological Education, 2022(01), 121-124.

[3] Zhang, Z. (2022). Exploration of the Path of Innovative Practice of Music Aesthetic Education in Colleges and Universities under the Context of Curriculum Ideology and Politics. Contemporary Music, 2022(03), 44-46+205.

DOI: http://dx.doi.org/10.18686/ahe.v7i35.12528