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Strategies and Countermeasures of Cultural Communication and Exchange in Central China under the Background of "One Belt and One Road"

Yana Luo

Abstract


The Central China region is the historical cradle of the birth of Chinese civilization. The Central China’s culture plays an irreplaceable central role in the formation of Chinese civilization. At the same time, the dissemination and exchange of Central China’s culture to the outside world is of great significance and value. The proposal of "One Belt and One Road" brings new opportunities for the dissemination and exchange of Chinese culture. This paper focuses on the main strategies of cultural communication and exchange in the Central China by taking the existing problems of cultural communication and exchange in the Central China as the entry point.

Keywords


"One Belt and One Road"; Central China’s Culture; Cultural Communication and Exchange

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References


[1] Lu Lin, Yang Liu. Design and practice of "going global" strategy of central China culture under the background of "one belt and one road". Journal of Zhongzhou University 2019; 36 (04): 79-82.

[2] Weihua He, Chunyang Zhu. International communication strategy of chinese culture under the background of "One Belt and one road"———A case study of "going out" of the central China culture. Young Journalist 2019; (36): 57-58.

[3] Wei Li. Research on the new strategies for the external communication of the central China culture under the background of "one belt and one road". Propagation Force Research, 209, 3 (25): 31+ 36.

[4] Rui Ma. Research on the cultural communication strategy of the central China under the background of "one belt and one road". Journal of Xinxiang University, 203, 36 (07): 61-63+ 72.




DOI: http://dx.doi.org/10.18686/ahe.v4i3.2080

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