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Study on the application effect of the e-commerce platform of small and medium-sized enterprises

Min Zhang, Jacquline Tham, Ali Khatibi

Abstract


Small and medium-sized enterprises are an important force in the socialist market economic system in our country, and
have the characteristics of small scale, numerous and decentralized development in the industry. The development of small and medium_x005fsized enterprises is of great signifi cance in promoting the development of our national economy, providing more jobs for society, promoting
technological innovation, and ensuring the healthy and stable development of society to a certain extent. For small and medium-sized
enterprises, the innovative development of e-commerce is a new development trend. The use of e-commerce can make the cost of small and
micro enterprises in the development process better controlled, so that the company can get better economic benefi ts, but also can improve
the market competitiveness of enterprises, seize a larger market share, so as to gain an advantage in the fi erce market competition. This paper
discusses the innovation and development of small and medium-sized enterprises using e-commerce platform, hoping to help promote the
stable development of small and micro enterprises in the fi eld of e-commerce and promote the development of China’s national economy.

Keywords


small and medium-sized enterprises; E-commerce platform; Applied research

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References


[1] Qi Zhu. Research on Evaluation of E-commerce Platform Enterprise Data Governance [D]. Chongqing University of Posts and Telecommunications,2022.

[2] Wanxuan Lv. Research on cost control of Centralized Procurement based on E-commerce Platform [D]. Guangxi University,2022.

[3] Jian Liu. Competition Law Regulation of Platform Self-preferential Behavior [D]. Zhejiang University of Science and Technology,2022.

[4] Xi Chen. Research on Supply Chain Financing for Small and Micro E-commerce Enterprises [D]. China University of Mining and Technology, 2022.

[5] Bingjie Cheng. Research on the Development Strategy of State-owned Enterprises’ E-commerce Platform [D]. Beijing University of Posts and

Telecommunications,2022.




DOI: http://dx.doi.org/10.18686/modern-management-forum.v7i12.11869

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