Innovation of Social Public Management Mode in the Era of Big Data

Abstract

In the era of big data, the new round of information technology innovation has provided extremely rich data analysis
tools and information resources for social public management. This enables relevant departments to more accurately analyze social
phenomena, understand public needs, evaluate policy eff ects, gradually overcome diffi culties such as information fragmentation and digital
poverty, improve the service level of social public management, and innovate public management models. Therefore, focusing on the new
opportunities and challenges brought by digital technologies such as big data and the Internet, this paper discusses the basic path to promote
the digital transformation of social public management in the new era, with a view to giving scientifi c play to the guiding function of big
data, and strengthening the digital and information construction of social public management.