• Login
  • Register
  • Search

An Analysis of how Chinese B2C Companies Respond to Current Challenges: A Case Study of JD Company

Siyu Qi

Abstract


This article illustrates findings from a case study of JD Company investigating how they cope with the challenges currently. The author employs the business model canvas of Osterwalder from 9 aspects to address the problems of JD company so that can help the other Chinese B2C companies meet the challenges positively and have a better development.

Keywords


B2C Company，Business Model Canvas, Better Development, Challenge

Full Text:

PDF

Included Database


References


CNNIC(2015,June)‘CNNIC statistic report of the development of internet in Chi na’,Available :www.cnnic.n et .cnht tp:/ /cnnic. cn/gywm/x wzx/rdxw/2 016/201606 /t2016062 2_54247.htm.

Oracle(2000)‘Application Developer's Guide-XML Release 3 Glossary’(Oracle Corporation,URL),Available:htt p://techn et. Ora cle.com/docs/pr oducts/ oracle8i /doc_library /817_doc /ap pdev.817/ a86030/glossary.htm.

Sybase(2001) ‘Glossary Sybase and Industry-Specific Abbreviations, Acronyms, and Terms, Sybase Inc’.(Smart Computing Dictionary, URL) Available: http://www.s martcomp uting.com/editorial/dictionary/ index.asp?guid=n167m92a

IBM，‘Business to Business What is Business-to-Consumer(B2C)?’.(IBM Corporation, URL), Available: http://www1.ib m.com/ser vers / ese rve r/iseries/bt ob/b2 c_defi nition.htm

Jewels T J,Timbrell G T.‘Towards a definition of B2C&B2B e-commerce’[C]2001.ACIS proceedings:56.

Hexin, A. &Tian J. (2011) ‘The analysis of B2C e-commerce implementation of the experiential marketing strategy.’Artificial Intelligence, Management Science and Electronic Commerce (AIMSEC),2nd International Conference on IEEE.

Osterwalder, Alexander, &Yves, P. (2010). Business model generation: a handbook for visionaries, game changers, and challengers.




DOI: http://dx.doi.org/10.18686/mmf.v5i4.3611

Refbacks
Copyright © 2020 Universe Scientific Publishing. All rights reserved.