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SWOT Analysis and Countermeasures for Ecotourism in Jiulong Wetland Park, Changwon City in China

Yibo Duan, Cuncun Xu

Abstract


Ecotourism can not only protect ecological and environmental resources, but also promote local regional economic development. This paper uses SWOT analysis to analyse the strengths, weaknesses, opportunities and threats of ecotourism in Jiulong Wetland Park in Chang Yuan City, and proposes countermeasures for its sustainable development of ecotourism, with a view to providing reference for the rational development and utilization of regional wetland parks.


Keywords


Ecotourism; SWOT Analysis; Countermeasures

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References


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DOI: http://dx.doi.org/10.18686/mmf.v6i4.5351

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