Discussion on the Management Mode of E-Commerce Enterprises under the Background of Big Data
Abstract
With the vigorous development of information technology, the relationship between the internet and various industries is close, which also promotes the development of e-commerce enterprises. In the era of big data, in order to fully adapt to the fierce market environment and improve the competitiveness of enterprises, e-commerce enterprises need to optimize the existing management model. This article takes big data as the starting point to discuss the management mode of e-commerce enterprises in the new era, which is for reference only.
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DOI: http://dx.doi.org/10.18686/mmf.v6i4.5545
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