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Starbucks Operations Analysis

Yinlin Chang, Songlin Cheng

Abstract


Operations is a corn of business strategy and is a common plan for its going concern. Starbucks is a typical and classical company that has an excellent operations. The article analysis the advantage of Starbucks operations base on below five aspects: background; operation plan; supply chain; quality control and technology. At the end of the article, in the current environment protection such a great voice, how to consider Starbucks to protect the environment and promote green and sustainable development strategy. 


Keywords


Green Sustainable Development; Supply Chain; Emission Reduction; Purchasing Raw Materials; Business Strategy

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References


John D, 2017, Technology Development as the Greatest Source attract of Value Creation, Available from: https://research-methodology.net/.

Lawrence G, 2017, Starbucks Coffee’s Operations Management: 10 Decisions, Productivity, Available from: http:// panmore.com/starbucks-coffee-operations- management-10-decisions-areas-productivity.

Merredith H, 2020, The Straightforward Guide to Value Chain Analysis, Available from: https://blog.hubspot.com/sales/value-chain-analysis.

Starbucks, about us, 2020, Available from: https://www. starbucks.com/about-us/ company-information.

Starbucks, 2018, Starbucks Announces Global Greener Stores Commitment, Available from: https://stories.starbucks.com/press/ 2018/starbucks-announces-global -greener-stores-commitment/.

Starbucks, 2020, Leading green retail, Available from: https:// www.starbucks. com.cn/about/responsibility/leading-the-way-in-greener-retail/.




DOI: http://dx.doi.org/10.18686/mmf.v6i5.5574

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