Research on the innovation strategy of enterprise economic management under the new situation
Abstract
Although they have broader international development prospects, they also need to overcome the economic pressure under the new
normal of economy. By innovating the economic management concept and adjusting the economic management mode, the enterprise can
reasonably allocate and integrate various internal resources and energy, further clarify the development direction of the enterprise, improve
the management level and production capacity, and maintain the core competitiveness in the fi erce market competition. At the same time, a
variety of modern technologies have begun to integrate into the market. Enterprises should not only pay attention to knowledge competition,
but also play the role of advanced technology to enhance their comprehensive competitiveness. Based on this, this paper expounds the
concept of economic management, analyzes the signifi cance of enterprise economic management innovation, and combined with the existing
problems, explores eff ective innovation strategies to ensure that the development of enterprises keeps pace with the times.
Keywords
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DOI: http://dx.doi.org/10.18686/modern-management-forum.v6i11.6625
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