Research on enterprise financial management innovation in the era of big data
Abstract
In this context, the development of Chinese enterprises ushered in more opportunities and challenges. In order to obtain the power of
sustainable development, enterprises need to rely on big data to innovate fi nancial management mode in the process of development to
ensure the eff ectiveness of internal information. In order to achieve this goal, enterprise fi nancial management personnel need to be based
on reality, deeply explore the concept of big data, and then explore eff ective improvement measures combined with the current situation of
fi nancial management, so as to promote the overall development of the enterprise. This paper studies the innovation of enterprise fi nancial
management in the era of big data, and puts forward corresponding views.
Keywords
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DOI: http://dx.doi.org/10.18686/modern-management-forum.v7i2.7506
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