Research on the Impact Factors of Customer Satisfaction of Water Supply Service Enterprises-Taking Yinchuan Z Water Department as an Example

Abstract

With the reform of the national water supply industry and the acceleration of the marketization and industrialization of urban water supply, the operating environment of water supply enterprises has undergone great changes, but also brought great challenges and broad space for development. This paper takes consumers in Ningxia as the research object, from the perspective of customer satisfaction, and takes Z Water Department of Yinchuan City in Ningxia as an example, the data are collected through the network. On this basis, this paper also puts forward several optimization suggestions for the improvement of customer satisfaction.