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Research on the Management Strategy and Management Mode of Digital Art in the Internet Era

Qi Cheng, Hancheng Chen, Qi Jing, Qingqing Zhang, Chenlei Sun

Abstract


The management of internet art presents unique challenges and opportunities for organizations operating in the art industry. As the internet continues to shape the art market, organizations must develop effective strategies for managing internet art in order to succeed in this rapidly evolving industry.This research has explored the characteristics, challenges, and opportunities of internet art management, and has identified key strategies for effective internet art management, including strategic planning, marketing, creativity and innovation, risk management, and talent management. By developing effective strategies in each of these areas, organizations can effectively manage internet art and build a strong and sustainable business in the internet art market.


Keywords


Arts Management; Management; Contemporary Management; Internet Management; Policy in Management; Applied Management

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References


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DOI: http://dx.doi.org/10.18686/mmf.v6i8.7901

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