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Dimensions and paradigms of TV bilingual interview programs under the concept of accurate communication -- a case study of cgtn dialogue

Wenhui Xu, Haoning Wang, Yao Lu, Yun Li

Abstract


since the 18th National Congress of the Communist Party of China, China has attached great importance to the construction
of international communication capacity, and proposed to innovate the mode of external publicity and strengthen the construction of
discourse system, which also puts forward new tasks for China’s foreign publicity work. Cgtn made precise efforts to plan a series of
bilingual interview programs, such as dialogue and the hub, aimed at spreading the voice of China. From the perspective of the concept of
accurate communication, this paper analyzes the communication dimension, expression paradigm and communication strategy of dialogue
program, which provides a good case for the research of TV interview program under the background of the party’s foreign publicity work
in the new era, and also provides a reference for the establishment and innovation of similar programs under the background of foreign
communication.

Keywords


external communication, interview program, Chinese voice, precise communication concept

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References


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DOI: http://dx.doi.org/10.18686/modern-management-forum.v7i4.8004

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