Research on High-quality Development Path of Agricultural 
Products Supply Chain in Fuzhou, Jiangxi Province in the Era of 
Digital Economy

Wen Zhang

doi:10.18686/modern-management-forum.v7i5.8630

Research on High-quality Development Path of Agricultural Products Supply Chain in Fuzhou, Jiangxi Province in the Era of Digital Economy

Wen Zhang

Abstract

With the advent of the digital economy era, the development of agricultural products supply chain has been hotly debated,
and "agricultural products" have re-entered the public's fi eld of vision with a new attitude. Relying on online sales and internet display to
sell agricultural products has greatly improved the circulation effi ciency of agricultural products, which is also a new idea of agricultural
economic development in the digital economy era. Starting from the era of digital economy, this paper explains its basic concept and wide
application, and gradually transitions to the current situation and problems of traditional agricultural product supply chain, and puts forward
several innovative strategies for the high-quality development of agricultural product supply chain in the era of digital economy. At the
same time, it analyzes the situation of agricultural product supply chain in Fuzhou, Jiangxi Province and puts forward innovative strategies,
hoping to provide more theoretical guidance for the high-quality development of agricultural product supply chain.

Keywords

Digital economy; Fuzhou, Jiangxi; Agricultural product supply chain; High quality development; Innovation strategy

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DOI: http://dx.doi.org/10.18686/modern-management-forum.v7i5.8630

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