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Research on the Application Strategy of Digital Media Art in Visual Communication Design

Hengtao Zhang

Abstract


Digital media art is a kind of digital technology, computer science and image processing and other disciplines of knowledge and technology together, through the digital media to create and performance. Digital media art, with its digital, intelligent and humanized characteristics, gives designers a broader space for creation. In order to better improve the quality of visual communication design professional training, cultivate a batch of innovative talents, this paper will analyze the environment and characteristics of digital media art development, the digital media art under the Influence of visual communication design, and explore the application strategy, hope to promote the field toward more intelligent, make the relevant staff can skillfully use digital media art, so as to lay a good foundation for future employment.

Keywords


Digital media art; Visual communication; Design innovation

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References


[1] Li Zhe, Qin Cuiping, Sui Jinchi. Innovative Analysis of Visual Communication Design in the Context of Digital Media Art [J]. Xinmei domain, 2022 (06): 128-130.

[2] He Wei. Artistic application of digital media visual communication in the casting industry [J]. Special casting and non-ferrous alloys, 2021,41 (04): 538-539.




DOI: http://dx.doi.org/10.18686/ahe.v7i27.10530

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