On the Reform and Innovation of College English Teaching in the New Media Environment

Abstract

In the background of global integration, cross-cultural communication is becoming increasingly common, and English, as a widely used international language, has been attached importance, and has always been one of the important basic disciplines of Chinese universities. At present, the rapid development of the information age promotes the widespread application of new media technology, and its application to the fi eld of education has become an inevitable trend of the current teaching optimization reform, which can not only effectively improve the quality and efficiency of English teaching, but also provide students with more abundant learning resources and channels, and promote the development of college English teaching with the times.