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The "Pseudo Environment" Constructed by Traditional Cultural Symbols in the Development of Cultural and Creative Products

Baowei Shan

Abstract


Symbol is an important presentation element in artistic creation, and design creation is the continuous selection and interpretation of conceptual symbols, which are combined into “meaningful forms”.The reproduction and reconstruction of traditional cultural symbols in cultural and creative products make it a clue in the thousands of years of history and wanton cultural matrix, so that ordinary consumers can also hear the distant echo in the “Pseudo Environment” created by the creators.

Keywords


Cultural and creative products; Traditional cultural symbols; Mimetic environment

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References


[1]Lian,D.(2018)Visual culture: a semiotic study from art history to contemporary symbols.Jiangsu: PHOENIX PUBLISHING&MEDIA GROUP.(in Chinese)

[2]Foster,H.(1995)The Return of the Real. translated by Juanjuan,Y.2015.Jiangsu: PHOENIX PUBLISHING & MEDIA GROUP.(in Chinese)

[3]McLuhan,M.(1964)Understanding Media:The Extensions of Man.translated by Daokuan,H.(2019)ShangHai:Yilin Publishing House(in Chinese)

[4]Postman,N.(1992)Technology:Culture Surrenders to Technology.translated by Daokuan,H.(2019)ShangHai:Yilin Publishing House(in Chinese)




DOI: http://dx.doi.org/10.18686/ahe.v7i30.10975

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