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Research on Creative Derivatives of Ice and Snow Culture -- Taking Jilin Province as an Example

Xiao Zhang

Abstract


In Jilin, a northern country with thousands of miles of ice and snow, the ice and snow culture has a long history, and Jilin Province
also has the world’s top ice and snow resources. Especially under the influence of the 2022 Beijing Winter Olympics, Jilin Province has also
vigorously promoted and promoted ice and snow culture, and a large number of creative derivatives of ice and snow culture have emerged.
This article takes Jilin Province as an example to briefly study the creative derivative design and promotion strategies of ice and snow cul_x005fture, hoping to maximize this natural advantage and help Jilin Province’s ice and snow culture flourish, bringing greater economic and social
benefits to the province.

Keywords


Ice and Snow Culture; Creative Derivatives; Design Promotion Strategies; Campus; Added Value

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References


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DOI: http://dx.doi.org/10.18686/ahe.v6i36.11924

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