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Thoughts on the Development of Mainstream Media News Production in the New Media Environment

Zhefan Wang

Abstract


With the rapid development of information technology, the new media environment has brought a profound impact on the news production of the mainstream media. This not only changes the way news is made and content form, but also shapes the path of news dissemination. Therefore, the mainstream media must adapt to this change to maintain their influence and competitiveness in the information age. This paper aims to explore the reform, challenges and development strategies of mainstream media news production in the new media environment, and to provide theoretical support and practical guidance for the adaptation and transformation of streaming media.

Keywords


New media environment; Mainstream media; News production; Media transformation; Content innovation

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References


[1] Lin Bosen. Thoughts on the Development of news production in the mainstream media under the new media environment [J]. China Media Technology, 2023(11):109-112.

[2] Nurbia Yasheng. Research on the innovation and development of mainstream news communication media under the new media environment [J]. News Outpost,2021(8): 41-42.

[3] Yu Xin. Analysis of business strategies of traditional mainstream media in the new media environment —— Take “CCTV News” as an example [J].Economic Research Guide, 2021(36):3.




DOI: http://dx.doi.org/10.18686/ahe.v7i33.11988

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