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Analysis on the Effect of Booth Scene Design on Exhibition Audience Behavior

Junchi Liu

Abstract


This paper deeply discusses the role of booth scene design on exhibition audience behavior, and deeply analyzes how booth scene design affects audience’s visual attraction, information transmission, interactive experience and emotional response. The strategies and suggestions for optimizing the booth scene design are put forward, aiming at improving the audience’s participation and satisfaction, further enhancing the exhibition effect, and providing valuable inspiration and suggestions for the exhibition industry.

Keywords


Booth scene design; Exhibition; Audience behavior

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References


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DOI: http://dx.doi.org/10.18686/ahe.v7i34.12166

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