Exploring the Path of Brand Building in Party Building Work in Universities

Abstract

Implementing the branding strategy of party building work is an important lever for innovation in party building work in universities, and it is also an inherent requirement for improving the quality of party building. This article defines the connotation of the construction work brand and analyzes the current situation. Based on long-term practical exploration, it adheres to the principle of combining theory with practice and proposes the basic ideas and practical paths for the construction of the Party building work brand.