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Research on Strategies for Enhancing the Artistic Creativity of University Students Majoring in Radio and Television Scriptwriting and Directing

Yongqi Lei, Xiangzhe Cui

Abstract


The teaching purpose of the major of Radio and Television Scriptwriting and Directing is to train practical and interdisciplinary talents for the country and society who will engage in radio and television program related work in the future. Most radio and television programs are highly artistic and innovative. Therefore, college students majoring in Radio and Television Scriptwriting and Directing need to have strong artistic creativity, so as to meet the needs of the radio and television market for directing talents. This paper explains the necessity of cultivating students’ artistic creativity in the teaching of Radio and Television Scriptwriting and Directing. Pointing out some problems existing in the teaching of Radio and Television Scriptwriting and Directing, This paper analyzes and probes into how to cultivate college students’ artistic creative ability in Radio and Television Scriptwriting and Directing.

Keywords


Radio and Television Scriptwriting and Directing; College students’ artistic creativity; Cultivation strategy

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References


[1] Feng Yunsheng. Research on the Teaching Reform of Radio and Television editing and Directing Major from the perspective of Media Convergence -- A case study of Luoyang Normal University [J]. Western Radio and Television, 2022, 43(11):4.

[2] Liao Wendi. Research on Innovative Strategies of Practical Training Teaching for Radio and Television Editors and Directors [J]. 2022.

[3] Wu Runqing. Innovation and Improvement of Radio and Television Director in the New Media Era [J]. 2022(11).




DOI: http://dx.doi.org/10.18686/ahe.v8i2.13027

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