Research on Innovative Design of State Gifts for Industrial Design Majors under the Background of the “Belt and Road”

Abstract

The “Belt and Road” Initiative has not only facilitated economic cooperation between China and the countries along the route but also provided a vast platform for cultural exchanges and brand exports. This paper aims to explore the innovative design pathways for state gift brands in industrial design majors under the background of the “Belt and Road” Initiative, as well as strategies to enhance quality and control costs through mold design. By conducting an in-depth analysis of the historical background, current design status, market opportunities, and challenges of state gifts, this paper reveals the crucial role of industrial design in the innovation of state gifts. Furthermore, it proposes effective strategies to improve product quality and reduce costs through mold design, with the objective of enhancing the competitiveness and influence of Chinese industrial design brands on the international stage.