Generation Mechanism of the Diminishing Marginal Effect in Cultural and Tourism Spaces and Spatial Adjustment Strategies

Abstract

During the 15th Five-Year Plan period, the construction of a tourism power has been advanced, and the cultural and tourism industry has entered a new development stage. Alleviating experience fatigue and delaying the diminishing marginal effect have become the core priorities for the quality upgrading of cultural and tourism spaces. Based on the diminishing marginal utility theory and combined with the experiential characteristics of cultural and tourism spaces, this paper defines the core connotation of the diminishing marginal effect in cultural and tourism spaces. It analyzes its generation causes from three dimensions: perception, cognition and behavior. Furthermore, targeted spatial adjustment strategies are proposed from the perspectives of variable introduction, narrative deepening and flexible support, providing theoretical reference and practical paths for optimizing experiential design and realizing sustainable development of cultural and tourism spaces.