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Application of Participatory Teaching Method in International Marketing Teaching

Yao Qi, Shuo Feng, Gualberto A.Magdaraog Jr

Abstract


With the continuous deepening of education reform, the education department has put forward higher requirements for college teaching. The teaching of colleges and universities must not only improve students 'learning ability, but also require students with higher professional standards to improve students' innovative ability and Practical ability. In international marketing teaching, it is necessary to make full use of the participatory teaching method, change the traditional closed teaching mode, restore the student's learning initiative, create an efficient classroom, and improve the professional ability of students. This article discusses the application of participatory teaching method in international marketing teaching, expounds the concept of participatory teaching method, and introduces the practical application of participatory teaching method in international marketing teaching.

Keywords


Participatory Teaching Method; International Marketing; Application

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References


Lian W. Application of " participatory teaching method " in vocational English teaching. Journal of Xinjiang Vocational University 2016; 13 (1): 73-74.

Luo R. Application experience of participatory teaching method in the teaching of International Marketing. Economist 2016; 2 (2): 134-135.

Kong L, Zhang X. Study on the international reference and implementation path of participatory teaching. Journal of Beijing University of Posts and Telecommunications (Social Science Edition) 2016; 1 (5): 96-102.

Cao B. Application of participatory teaching method in marketing teaching in colleges and universities. Modern Marketing Journal 2016; 6 (11): 62-63.




DOI: http://dx.doi.org/10.18686/ahe.v4i4.2119

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