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A Study on the Propaganda Strategy of Regional Image by Documentary in Minority Areas ——Taking Inner Mongolia as an Example

Ruikun Zhang, Chunpeng Shen

Abstract


At the present stage, the regional image has become one of the factors affecting the regional economic and social development, so with the help of the construction of regional image propaganda, it is helpful to eliminate the short board of unbalanced regional economic development in China, promote the development of modern countries, and realize the great Chinese Dream at an early date. Inner Mongolia, as the first ethnic minority autonomous region established in China, because of its geographical location belongs to the remote area of the northwest, the infrastructure construction is not perfect and other factors, it creates an impression of the overall backward development. This brings great constraints to the overall economic construction of Inner Mongolia. Therefore, with the help of the documentary content of minority areas, the construction of Inner Mongolia regional image and the promotion of external publicity, so as to build a new positive regional image become the focus of this paper, in order to provide reference for the regional economic construction and development of minority areas in China.

Keywords


Minority Areas; Documentaries; Regional Image; Propaganda Strategy

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References


[1] Li X.Interpretation of the regional image publicity of the documentary documentary of minority areas from "Magnificent Guangxi". Dissemination Research2019; 325:18+20.

[2] Li D.Image Dissemination of Hainan Regional Image. Hainan University; 2019.

[3] Lei X. Construction and expression of ethnic image in minority films———Analysis of 135 minority films based on 2000-2016. Contemporary Film 2018; 04:167-171.




DOI: http://dx.doi.org/10.18686/ahe.v4i4.2190

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