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The Construction of a Practical Teaching System for Cross-border E-commerce in Colleges and Universities Based on the Ability of Innovation and Entrepreneurship

Yifan Fu


As the online shopping industry develops faster and faster, a new term has been created cross-border e-commerce. With the increasing popularity of cross-border e-commerce, relevant universities have also opened corresponding cross-border e-commerce majors, aiming to inject fresh blood into this industry. In order to ensure that students can quickly connect to work in the industry after graduation, the construction of a corresponding cross-border e-commerce practice teaching system is particularly important. This article discusses the cross-border practice teaching system of colleges and universities under the guidance of innovation and entrepreneurship ability, summarizes the problems and corresponding solutions in the whole system construction process, optimizes the content of cross-border e-commerce practice teaching, and is a professional school for cross-border e-commerce. The improvement of teaching quality plays a certain role.


Innovation and Entrepreneurship; Cross-border E-commerce; Practical Teaching

Full Text:



1. Liu Y. Research reform and practice on the training model of innovative and entrepreneurial cross-border e-commerce talents in colleges and universities under the background of “Internet+”. Contemporary Educational Practice and Teaching Research 2019; (18): 8-9.2. Du Y. Research on the construction of cross-border e-commerce innovation and entrepreneurship practice base for college students. Journal of Hubei Correspondence University 2020; 33(6): 3-4+11.3. Wang H. Research on the talent cultivation model of cross-border e-commerce in Zhejiang province based on innovation and entrepreneurship. Modern Business and Trade Industry 2020; 41(20): 34-35.

DOI: http://dx.doi.org/10.18686/ahe.v5i4.3528