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Discussion on Experimental Teaching of Visual Communication Design under the Background of Big Data

Feifei Zhu


“Visual communication design” focuses on cultivating students’ design ability, and experimental teaching is one of the main ways to improve students’ design ability. Entering the era of big data, big data has brought new ideas to experimental teaching and effectively promoted the development of experimental teaching of visual communication design. This article starts from the analysis of the problems in the experimental teaching of visual communication design, focusing on the experimental teaching strategies of visual communication design under the background of big data, hoping to use “big data” as a boost to further improve the quality of experimental teaching of visual communication design.


Big Data; Visual Communication Design; Experimental Teaching; Strategy Discussion

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DOI: http://dx.doi.org/10.18686/ahe.v5i4.3575