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The Rationality of Integrating Chinese Traditional Culture with Business English Teaching in College

Ying Lei

Abstract


Business English involves all aspects of business activities, among which intercultural knowledge are highly required. Chinese traditional culture plays an important role in business English teaching for college students. This paper discusses the necessity of integrating Chinese traditional culture with college students’ business English teaching, and puts forward some effective ways to promote college students’ learning and spreading Chinese culture in business English teaching.

Keywords


Chinese Traditional Culture; Business English Teaching; Integration; College Students

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References


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DOI: http://dx.doi.org/10.18686/ahe.v6i2.4142

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