Research on Confucian Cultural Tourism Development under the Background of Cultural and Tourism Integration
Abstract
Qufu,as the birthplace of Confucius,is the origin of Confucian culture and has rich cultural tourism resources.
However,the development of Qufu’s tourism industry is still limited to the sightseeing tour,and its unique cultural advantages
have not been substantiated and three-dimensionally explored.This article sorts out the problems in the development of Confucius
cultural tourism,and discusses the materialization of intangible cultural heritage.The theme product development,festival activity
development and other tourism development models promote the protection and inheritance of Confucius culture and improve the
quality of Qufu cultural tourism products.
However,the development of Qufu’s tourism industry is still limited to the sightseeing tour,and its unique cultural advantages
have not been substantiated and three-dimensionally explored.This article sorts out the problems in the development of Confucius
cultural tourism,and discusses the materialization of intangible cultural heritage.The theme product development,festival activity
development and other tourism development models promote the protection and inheritance of Confucius culture and improve the
quality of Qufu cultural tourism products.
Keywords
Cultural and tourism integration; Confucius culture; Tourism development
Full Text:
PDFReferences
[1] Hao Zhaoxiang.Research on the activation of cultural heritage based on tourist participation-Taking Qufu as an example.[D]Master’s thesis of Dongbei University of Finance and Economics.2019.
[2] Yan Wenjing.Inheritance,protection and creative development of Qufu Confucian cultural resources from the perspective of global tourism.[J].China Nationalities Expo.2021.
[3] Lin Xuejiao.Research on the perception mechanism of tourists’cultural immersion experience-Taking Qufu as an example.[D]Shandong University Master’s Degree Thesis.2020.
[4] Zhu Yan.Analysis and countermeasures of tourism development in Qufu City.[]Journal of Changsha University,2010(5)27-29.
DOI: http://dx.doi.org/10.18686/ahe.v6i9.4813
Refbacks
- There are currently no refbacks.
