The reform of e-commerce teaching in higher vocational colleges based on the project orientation of "Innovative entrepreneurship"

Abstract

From the perspective of innovation and entrepreneurship education, this paper aims at the lack of emphasis on innovation and entrepreneurship education in e-commerce majors in higher vocational colleges, the unclear positioning of training objectives, the unreasonable curriculum system setting, the lack of targeted teaching content, the relative lack of teachers, and the lack of innovation and entrepreneurship. The construction of training bases cannot meet the actual needs and other problems, so we put forward clear training objectives and change teaching concepts; highlight practice and build a curriculum system; use the Internet to optimize teaching modes and methods; strengthen school-enterprise cooperation and increase teaching practice bases; cultivate entrepreneurial ability, Carry out measures such as e-commerce innovation activities to promote the cultivation of e-commerce innovation and entrepreneurship talents in higher vocational colleges.