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Research on the Application of Text and Graphic Creativity in Graphic Design

Meijia Liu

Abstract


Text, graphic creativity and color are the most important basic elements in graphic design. This paper expounds detail the basic concepts and origins of the three, how they are related to each other and how they are applied and reflects in graphic advertising, and analyzes how to make better graphic design with the proposed methods.

Keywords


Text graphics; Creativity graphic; Design; Application research; Color

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References


[1] Graphics and Meaning, by Yin Dingbang. Hunan Science and Technology Press, 2003.

[2] "Graphic creativity" Lin Jiayang, edited. Heilongjiang Fine Arts Press, 2002.

[3] Zhao Jingjing. The charm of graphics and the use of advertising in advertising design [1]. Journal of Capital Normal University: Natural Science Edition, 2014, (1): 117-119.

[4] By Sun Mingming. On the Visual Performance of Chinese Character in Modern Text Poster Design [J]. Packing World, 2010 (06).

[5] Zhang Jing. On the Construction of Visual Aesthetic Elements in Graphic Design [1. Research on Art Education, 2011 (7).

[6] Wan Jian, Ding Jieqiong. On the Application of Color in Graphic Design [J) Vocational Technology, 2006 (20).




DOI: http://dx.doi.org/10.18686/ahe.v7i3.7150

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