The Content Shaping and Communication Innovation of Chinese Urban Love Dramas from the Perspective of Creation Diversifi cation
Abstract
The popularity of Chinese urban love dramas has increased with the rapid development of cities, which has attracted the attention of the masses. As a result, many platforms have launched high-quality urban love dramas that are popular with audiences.It is found that many factors aff ect the presentation of urban love dramas, such as the innovation of theme selection, role shaping, overall confi guration and publicity, through the analysis of the popular urban love dramas of recent years.
Keywords
Urban Love Dramas; Content Molding; Communication Innovation; Creation Pluralism
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[1] Fenghua Yang, “Development and Reasons for the Popularity of Chinese Urban Love TV Dramas”, Electronic Production 2014(05), p. 282.
[2] Jing Liu, Xinglang Bai, “Aesthetic Trend of Love in Contemporary Urban Emotional Dramas”, China TV, 2021.06, p. 98.
DOI: http://dx.doi.org/10.18686/ahe.v7i7.7544
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