Research on the Design of Cultural and Creative Products Based on Emotion

Abstract

At present, our country attaches great importance to the development of cultural innovation products, and therefore the cultural innovation industry gets a rapid development. With the continuous improvement of people’s living standards, the emotional demand for products is also increasing. Therefore, in the process of product design, it is necessary to integrate more cultural characteristics. This paper mainly combines the concept of emotional design with the concept of cultural and creative products, analyzes the design method of emotional cultural and creative products, and discusses the application of emotional concept of creative products.