On the Training Mode of School-Enterprise Cooperation E-Commerce Live Broadcast Talents in the New Media Environment

Abstract

The arrival of the coronavirus epidemic is both a challenge and an opportunity. E-commerce live streaming is a new business model that drives the enterprise economy while creating a new blueprint for the commercial market. In the past two years, the new media economy has developed rapidly, individuals, enterprises, business models, education and other fields are successively transforming, and the proportion of online market development, corporate publicity, and information transmission is becoming heavier. It is undeniable that with the rapid development of the live broadcast industry, whether talents respond to the needs of enterprises and the market will also face severe challenges. ^[1]