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Research on the External Communication of Chinese Culture

Hongdan Zhao


As China rises to become a global superpower, its culture has also gained increasing attention from foreign audiences. China’s rich and diverse cultural heritage is attracting more and more people from around the world. This paper explores the current situation of the dissemination of Chinese culture abroad, the difficulties encountered, and the methods used to promote it.


The spread of Chinese culture; Strategy; The benefits of cultural transmission

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DOI: http://dx.doi.org/10.18686/ahe.v7i14.8717