Practical Path of Cultivating Business English Majors’ Innovation and Entrepreneurship in the Information Age
Abstract
The university plays a crucial role in developing high-quality talent for society. Its training mechanism should align with social development and progress. In the Information Age, employers demand greater innovation and entrepreneurship skills from Business English majors. Consequently, universities are focusing on cultivating these abilities among their students. This paper examines the essential competencies that Business English majors must possess in this era of technology and explores specifi c measures to foster innovative and entrepreneurial thinking among them. By doing so, we aim to enhance the quality of Business English education, meet employer demands for skilled workers, optimize graduates’ competitiveness in the job market, and contribute to societal progress.
Keywords
Business English major; Innovation and entrepreneurship; The Information Age
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[1] Duan Lixian, Yong Chunguang. Analysis on the Current Situation of Cultivating Students’ Innovation and Entrepreneurship Ability in Local Colleges and Universities ——Taking Business English Major as an Example [J]. Journal of Baicheng Normal University, 2022,36(6):112-116.
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DOI: http://dx.doi.org/10.18686/ahe.v7i17.9090
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