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Problems and Countermeasures in the Development of Leisure Agriculture ——Take Zhoushan City as an Example

Jiahuan Fan


Leisure agriculture is a win-win economic product. It not only meets the leisure spiritual needs of urban residents, but also improves the income level of rural residents. It is the compensation for agriculture due to the rapid economic development, high degree of industrialization and urbanization in China for decades. However, compared with the whole country, Zhoushan is extremely short of land resources due to the environment of island cities, while leisure agriculture is a new industry and its development is immature. In order to speed up the agricultural modernization of Zhoushan, build a new socialist countryside, narrow the gap between urban and rural areas and improve the income level of farmers, leisure agriculture, as an important industry to promote the development of agriculture and rural areas, should be vigorously developed. However, Zhoushan leisure agriculture has some problems, such as low quality of operators and backward science and technology; Single resources and lack of funds; Narrow publicity channels and low popularity. This paper puts forward countermeasures on how to develop leisure agriculture, promote the construction of new countryside and solve relevant problems. At present, e-commerce should be developed and the government should provide support, mainly for the vigorous development of Zhoushan education, science and technology.


Leisure Agriculture; Agricultural Modernization; Economic Development

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DOI: http://dx.doi.org/10.18686/fm.v7i2.4385