The Causes and Solutions of the Problem of "Disengaging from the Real to the Virtual" in Entity Enterprises

Abstract

The entity enterprise is the important foundation of economic development, related to the sustainable development level of China's economy.In recent years, affected by the complex and changeable global economic environment,manufacturing oriented real economy is facing a severe challenge of "shifting from the real to the virtual".This paper studies the changing characteristics and influence of the current investment structure of real enterprises, analyzes the motivation of enterprise allocation of financial assets, and puts forward policy suggestions to promote the healthy growth of China's real enterprises.