Status Quo of Pet Stores in China--Taking Chengdu as an Example

Abstract

As the most intensive front stores in the pet industry at present, pet stores connect the rapid circulation of pets, commodities, people and services through consumers, brand services, supply chain, practitioners, pets themselves and consumers, Therefore, under the background of the rapid growth of Chinese “pet economy”, pet stores should flourish, and community stores should blossom everywhere. However, the fact is that a large number of pet community stores have fallen into operational difficulties. The change of external environment, the squeeze of e-commerce, the increase of competitors on the track, and the limitations of operators’ own thinking and ability are all serious problems facing traditional pet community stores. This paper attempts to clarify the reasons for these difficulties and the deep rooted facts, so as to provide some suggestions for the transformation of traditional pet stores.