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Analysis of Business Model and Accounting Statement Characteristics —— Cites Luckin and Starbucks for Examples

Wenting Zheng

Abstract


Now, the new coffee brand "Luckin Coffee" has quickly entered the attention of consumers with its rapid store opening speed and the increasing number of customers. This paper mainly takes Starbucks and Luckin in the coffee industry as examples to analyze the impact of financial statement information presentation and analysis under different business models.


Keywords


Luckin Coffee; Starbucks; Business Mode; Accounting Statements

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References


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DOI: http://dx.doi.org/10.18686/fm.v7i3.4646

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