Research and Analysis on the Marketing Power of Enterprises Assisted by Artificial Intelligence Technology

Abstract

With the explosive growth of massive data, computer intelligence has been greatly improved and has developed well in many aspects, including marketing. Now every step of the marketing process, including computer vision, speech recognition, natural language processing, has the "shadow" of AI; With the popularization of technologies such as machine learning, the field of marketing has also ushered in a new round of transformation.