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Table of Contents
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Original Research Article
by Dingli Liang, Zhenfa Zi
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11376
51 Views,
0 PDF Downloads
In recent years, education is undergoing great innovation. The introduction of physics curriculum standards for senior
high schools (2017 edition) indicates that teachers should change from knowledge teaching to literacy teaching. This paper is based on
the guidance of the core quality of the big concept teaching as the leading, to “curve movement” as an example, trying to fi nd this section
of the course involved in the physics of the big concept, and design the corresponding physics classroom teaching program, through the
authenticity of the problem as the main clue, clear teaching process of middle school students thinking guidance, help students deeply
understand the physics knowledge at the same time grasp the goal of the big concept, Make them have the consciousness of deep learning.
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Original Research Article
by Yajie Zhan
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11377
14 Views,
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This paper starts from the comparative advantages of regional development between major cities in Guangdong Province,
obtains advantageous industries in various regions, and guides the dilemma and breakthrough path research of fi nance and economics major
in higher vocational colleges based on the concept of industry and fi nance integration.
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Original Research Article
by Qing-Song Zhang, Yang Xiao
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11378
22 Views,
0 PDF Downloads
Local application-oriented universities shoulder the important task of training application-oriented talents for social and
economic development. Therefore, we should take the social demand as the goal and pay attention to the cultivation of college students’
practical ability. The literature information retrieval course plays a more and more important role in the training of application-oriented
talents. However, there are still some problems in the teaching of document information retrieval course in many local applied colleges and
universities. Taking the safety engineering major of the University of South China as an example, this paper explores the reform of teaching
mode, classroom content and assessment mechanism to improve students’ literature information retrieval ability.
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Original Research Article
by Xiaoming Zhang, Huanhao He
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11379
11 Views,
0 PDF Downloads
The research of volleyball players’ emotional intelligence is helpful for coaches to better grasp the level of athletes’
psychological function, and has important signifi cance for athletes to understand and regulate their own emotional problems. In this study,
the use of “Volleyball players emotional Intelligence Scale”, combined with the actual feeling of the athletes in the competition situation,
the different levels of college volleyball players were investigated and studied. The results show that the volleyball players’ emotional
intelligence reaches above the medium level; The total score of emotional evaluation, emotional mediation and emotional intelligence of
male volleyball players was signifi cantly higher than that of female players; With the increase of sports years, the total score of emotion
perception, emotion regulation and emotional intelligence showed a trend of fi rst increasing and then decreasing, and the sports years node
was about 6 years. The level of emotional intelligence of volleyball players increased with the increase of sport level. The volleyball coach
can give full play to the positive emotions of the volleyball team on the individual emotions of the players, and give full play to the positive
eff ects of t he coach’s own emotions on the emotions of the players, and rehearse the emotional experience of the players in the face of
changes in diff erent game situations in the training, and rehearse the experience and handling ways of the players to the emotional changes
of other teammates.
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Original Research Article
by Hu Fan
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11380
15 Views,
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Under the background of digital village strategy, digital literacy has become an important part of the comprehensive quality
of rural leading cadres. The level of digital literacy of rural leading cadres directly aff ects the construction process of digital village and even
digital China. Based on the research and analysis of digital literacy in academic circles, it is believed that digital literacy includes three major
components, such as good digital cognition level, necessary digital use skills and outstanding digital practice ability, and clearly promotes
the era implication of digital literacy of rural leading cadres in digital leadership, digital transformation of rural public services, and rural
public health risk prevention ability. Finally, it puts forward that the digital literacy of rural leading cadres can be improved through ideas
reshaping, skills upgrading, skills application, assessment and other ways.
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Original Research Article
by Zhili Ge
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11381
12 Views,
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This paper mainly analyzes the application of Stem teaching concepts in mathematical modeling teaching. Including Stem
teaching concept and its application in mathematical modeling teaching status, mathematical modeling teaching strategy based on Stem
teaching concept, and the case analysis of crowdfunding house modeling based on Stem teaching concept. Through analysis, it is found
that when teaching mathematical modeling based on Stem concepts, teachers should guide students to correctly understand mathematical
modeling under Stem teaching concepts, so that they can play a leading role in learning, and improve the teaching quality by combining
theory and practice. It is hoped that this analysis can provide some reference for the application of Stem teaching concept in mathematical
modeling teaching.
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Original Research Article
by Jiaxing Shen, Lan Bi
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11382
12 Views,
0 PDF Downloads
Promoting the deep integration of production and education in higher vocational colleges and strengthening school enterprise
cooperation are eff ective ways for higher vocational colleges to improve the quality of talent training, achieve sustainable development of
students and better serve the development of local regional economy. By interpreting the connotation of the deep integration of industry
and education, this paper analyzes the importance of “double qualifi ed” teachers in the deep integration of industry and education, and in
view of the problems existing in the construction of the current “double qualifi ed” teacher team, puts forward such paths as standardizing
the identifi cation criteria, widening the way of talent introduction and optimizing the team structure, deepening the cooperation between
colleges and enterprises, improving the assessment and incentive guarantee mechanism and improving the training system.
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Original Research Article
by Yang Ping, Jin Su, Weitong Sun, Yanqiu Hu
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11383
10 Views,
0 PDF Downloads
The pharmaceutical industry is recognized as one of the most promising international high-tech industries in the world, and
it is also one of the “sunrise industries” with the fastest growth in world trade. At present, China’s pharmaceutical industry is developing
rapidly, the pharmaceutical industry’s annual economic benefi ts growth rate, has exceeded the national economic growth rate. At present,
the research and development of new drugs in China is still in the main stage of generic drugs, and a large number of pharmaceutical
professionals are needed to engage in the research and development of new drugs, technological innovation, drug production, inspection,
circulation, use and management. However, with the rapid development of the industry and the increasing demand for innovative thinking
and ability of practitioners, the former pharmaceutical talent training model began to fall behind The Times, and it is urgent to reform and
innovate on the basis of the original model. Especially after the introduction of the “Healthy China” 2030 Plan Outline, the development of
China’s pharmaceutical industry and the reform of higher pharmaceutical education will be further pushed to a climax.
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Original Research Article
by Ting Guo
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11384
11 Views,
0 PDF Downloads
Writing ability is the basic component of reading and writing ability, and it is also one of the basic skills that English learners
need to acquire. Improving students’ English writing level is one of the focuses of senior high school English teaching. Students make more
mistakes in vocabulary in the process of writing, and vocabulary has a great infl uence on the quality of students’ writing. A large number of
experiments and researches prove that self-correction is an eff ective way to improve students’ writing level. Therefore, this study adopts the
method of action research to study the correlation between self-correction and learners’ English writing vocabulary accuracy.
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Original Research Article
by Lihui Ren
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11385
9 Views,
0 PDF Downloads
To reposition the garment intelligent manufacturing industry, combine the production and education integration enterprise
and the campus “digital virtual simulation training base” and other production and education integration innovation base, establish the
hybrid teaching mode of think tank “Unicom” school enterprise, data “Unicom” production, study and research, project “Unicom” post class
competition certifi cate, to achieve the goal of training clothing digital management and technical talents.
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Original Research Article
by Zhengxu Zhou
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11386
9 Views,
0 PDF Downloads
Nowadays, with the rapid development of the Internet and new media technology, the media fi eld is undergoing a radical
change. In the era of all-media, the media industry is no longer limit ed to traditional media platforms, but covers the Internet, mobile
terminals, social media and other media forms. This kind of media diversifi cation and the transformation of communication mode have
brought great challenges to media education. Therefore, it is of great practical signifi cance to study the innovative development of college
media education in the all-media era for training media professionals who adapt to the new media environment. The purpose of this thesis
is to explore the development strategy and teaching model of media education in the era of all-media, as well as the methods and ways of
training new media talents through in-depth research on the innovation of media education in colleges and universities in the era of all_x005fmedia.
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Original Research Article
by Na Ta, Guannan Xu, Ye Liu
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11387
11 Views,
0 PDF Downloads
From the perspective of the Internet, the digital economy has spawned a series of new environments, new models, new
technologies and new groups, which have brought impact to the traditional forms of trade. In this context, the requirements of various
industries for marketing continue to increase, how to seize the opportunity of digital transformation and development, the digital marketing
into the marketing strategy, explore the digital marketing model, has become an important issue for all industries and marketers to dea l with
the new changes in digital marketing. Based on the Internet perspective, this paper expounds the characteristics of digital marketing from
the perspectives of mobile, interactive, precise and intelligent, and analyzes the challenges faced by digital marketing and countermeasures
in combination with digital island problem, marketing short-term problem and fragmentation marketing adaptability. And around the
digital marketing demand brand, generalization of digital sales guidance, transformation of customer relationship management, dynamic
optimization of digital marketing model four dimensions, to explore the new changes in digital marketing and a new development model.
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Original Research Article
by Wanyu Sun
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11388
10 Views,
0 PDF Downloads
Students’ ideological and moral education is one of the important tasks in primary and secondary education. Cultivating good
ideological and moral character is of great signifi cance in the process of students’ all-round development and growth. To carry out voluntary
service activities can promote the all-round development of students, improve their comprehensive quality, voluntary service activities have
been as an important activity to enhance students’ ideological and moral character. Therefore, how to rely on volunteer service to improve
students’ ideological and moral character is a problem that teachers have thought about many times and need to solve urgently in the current
moral education of primary and secondary schools. This paper will discuss the practical research on improving students’ ideological and
moral character by relying on volunteer service from two aspects of theory and practice. By analyzing the feedback of middle and primary
school students’ volunteer service nowadays, it will put forward optimization suggestions for the follow-up development of volunteer
service, so as to promote p rimary and secondary school students to play their own value in volunteer service. To improve the comprehensive
quality of individuals, carry forward the spirit of selfl ess dedication, and cultivate the excellent humanistic quality and practical ability of
primary and secondary school students.
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Original Research Article
by Shuyi Sun
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11389
9 Views,
0 PDF Downloads
Under the background of the new era, facing the field of asset evaluation, the training of high-quality compound skills
talents who can engage in asset evaluation, asset management, fi nancial management and other work has become a challenge faced by many
asset evaluation majors in higher vocational colleges. With the start of the pilot work of the “1+X certifi cate” system, the implementation
of the “1+x intelligent valuation” certifi cate is undoubtedly an innovation in the training mode of professional assets appraisal talents, and
how to combine the “intelligent valuation” vocational skill level certifi cate to achieve the “integration of courses and certifi cates” within
the profession is the key to the implementation process. This paper expounds the design ideas and vocational skill requirements of “1+x
intelligent valuation” certifi cate, analyzes the advantages and problems of the implementation of “1+x intelligent valuation” certifi cate for
asset appraisal professional, and probes into the realization path of “Course Certifi cate accommodation” for asset appraisal professional
based on “1+x intelligent valuation” certifi cate.
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Original Research Article
by Jinglan Sun
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11390
9 Views,
0 PDF Downloads
Keeping the level of physical exercise is very important to relieve fatigue. Scientifi c and reasonable diet and supplement
sports nutrition are the fi rst methods. Therefore, training high-quality talents has become an arduous task to be solve d urgently in higher
education. In the health movement is in the rise of today, more and more people begin to pay attention to and attach importance to the body
can provide energy, reduce exercise fatigue and other functions of sports nutrition food, they have become an indispensable part of the
realization of a healthy lifestyle. As a new functional health food, sports nutrition food has an important positive impact on improving the
state of human function, improving physical fi tness and enhancing self-confi dence. At present, the standard of sports nutrition food in China
is constantly improving, the market share is also rising year by year, the industry is also constantly maturing, and the situation is good in the
future development. In this paper, to explore the mechanism of athlete fatigue as the purpose, in-depth analysis of the domestic and foreign
sports nutrition food and anti-fatigue active ingredients research status, in the exploration of sports food to promote the role of athletes
against sports fatigue at the same time, hope to promote the anti-fatigue function of sports food research and application development, so as
to provide a reference for athletes to scientifi cally choose sports nutrition food.
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Original Research Article
by Dongmei Li
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11391
11 Views,
0 PDF Downloads
Higher vocational education and higher diploma continuing education are two indispensable components in the modern
vocational education system. In order to meet the needs of the society for high-quality talents, it is particularly urgent to construct
a cooperative development, multiple interactive teaching system. This study aims to explore the construction of the “collaborative
development, multiple interaction” teaching system of higher vocational education and higher academic continuing education, and analyzes
it from three aspects: resource combination optimization, factor combination optimization and process combination optimization, providing
a good tool and means for the development of higher academic continuing education in higher vocational schools, which can keep up with
the needs of social development. Further tap the potential of the school itself, and form a high-quality brand of higher education with its own
characteristics.
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Original Research Article
by Zhiying Li, Ziliang Wang
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11392
9 Views,
0 PDF Downloads
The counselor is the backbone of the ideological and political education of college students, and the guide and guide of the
healthy growth of college students. Under the new situation, strengthening the construction of the counselor team and eff ectively improving
the overall quality of the counselor team is of great significance for cultivating the socialist builders and successors of the all-round
development of morality, intelligence, physique, the United States and labor. Counselor team is an important part of college teachers and
the backbone of college students work. Counselor team construction plays an important role in enhancing the pertinency and eff ectiveness
of college students’ ideological and political education and ensuring the realization of college talent training goals. Based on this, this paper
launches an in-depth exploration on the optimization path of college counselor team construction under the background of the new era for
reference.
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Original Research Article
by Xin Li
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11393
9 Views,
0 PDF Downloads
With the rapid development of information technology and the practical application of Internet + technology in the fi eld
of education, the teaching quality of senior high school biology course has been signifi cantly improved. Through the in-depth study of
technology and theory, teacher s can integrate these knowledge into classroom teaching scientifically and reasonably, so as to promote
the comprehensive and healthy development of students. Based on the educational background of Shuangxin, it is urgent for teachers to
optimize biology classroom, explore various problems existing in biology teaching, and put forward solutions for reference only.
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Original Research Article
by Yanan Wang
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11394
14 Views,
0 PDF Downloads
In recent years, with the implementation of the policy of reducing the burden and increasing the effi ciency, how to help
students eff ectively reduce the burden has become a hot topic in education, and one of the keys to reduce the burden is to improve the
efficiency of the classroom. In the primary school morality and rule of law classroom skillfully combined with the use of educational
equipment, into the information technology, to break one-way transmission, enhance students’ learning autonomy, timely grasp the learning
situation, create effi cient classroom play a good role in promoting. The use of information resources can make the knowledge points of rule
of law teaching in textbooks multi-level, multi-angle, intuitive image in front of students, closer to students’ life, more stimulate students’
interest in learning, so that students can realize the organic combination of sight, listening, thinking and discrimination, and then truly realize
effi cient classroom teaching.
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Original Research Article
by Shihui Su
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11395
10 Views,
0 PDF Downloads
The purpose of this study is to explore the two-way integration model of college ideological and political course teachers
and counselors based on students’ sense of gain. Through the research on the teaching eff ect of ideological and political course teachers
and counselors in colleges and universities, it is found that there are some defi ciencies in the current ideological and political education
students’ sense of gain. In order to improve students’ sense of gain in ideological and political education, this study puts forward a two-way
integration mode of countermeasures and suggestions, so as to enhance students’ learning interest in ideological and political courses and
daily participation in ideological and political education, and improve their learning eff ect and comprehensive quality. This study has certain
reference signifi cance for the teaching practice of ideological and political courses and the work of ideological and political education.
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Original Research Article
by Zhenzhen Miao
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11396
10 Views,
0 PDF Downloads
Based on the teaching practice of “Introduction to E-commerce” course, this paper probes into the teaching design of applied
talents training for e-commerce majors from four aspects: adjusting the course content, integrating ideological and political elements,
fl exibly adopting a variety of teaching methods and evaluating the whole teaching process. In order to provide some reference for the course
teaching of applied talents training of e-commerce major in colleges and universities.
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Original Research Article
by Mingling Yang
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11397
8 Views,
0 PDF Downloads
Intelligent manufacturing is one of the important strategic directions of the current transformation and upgrading of
manufacturing industry. F or higher education, the construction and practice of “double-qualifi ed” teachers is of great signifi cance. However,
at present, there are still some problems in teacher training, such as teachers’ teaching level can not adapt to the requirements of intelligent
manufacturing, teachers’ teaching ability lacks technical ability requirements. In the face of these problems, it is necessary for us to explore
and fi nd an eff ective construction path to promote the development and progress of “double-qualifi ed” teachers in colleges and universities.
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Original Research Article
by Xiaoling Du
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11398
13 Views,
0 PDF Downloads
With the rapid development of Civil Aviation and the feedback of various airlines companies, an excellent cabin crew
member should not only master the basic knowledge of cabin service, improve service quality, besides, he / she should also acquire the
ability of using professional English. Therefore, this paper aims to discuss the English Level-based Teaching, which requires teacher to teach
Ss English according to their diff erent levels and use varied evaluation system to assess Ss’ English learning. Only in this way can Ss master
the solid knowledge and promote our elite education.
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Original Research Article
by Min Wei
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11399
9 Views,
0 PDF Downloads
The Guiding Outline of Ideological and Political Construction of Curriculum in Colleges and Universities issued by the Minist ry of
Education has fully promoted the ideological and political construction of curriculum in colleges and universities. 1As the core course of e-commerce
major, introduction to e-commerce not only undertakes the task of cultivating students’ solid theoretical knowledge and comprehensive application
ability of e-commerce, but also shoulders the mission of shaping students’ complete professional ethics and good moral character. This course
has many knowledge2 points and a wide scope, including the whole process of e-commerce technology foundation, e-commerce mode, network
marketing, secure payment and logistics. Its reality and practicality make it easier to integrate into situational teaching. The interdisciplinary
characteristics also have obvious moral characteristics. Rational optimization of ideological and political teaching links, combined with the
curriculum content to implement curriculum ideological and political, in order to explore the introduction to e-commerce3 course ideological and
political implementation path, for other professional courses to provide a basis for the exploration of ideological and political.
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Original Research Article
by Juan Xue
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11400
10 Views,
0 PDF Downloads
With the popularization of higher education and the increasing importance of local undergraduate colleges in China’s
education system, how to promote the high-quality development of organizational culture in local undergraduate colleges has become an
urgent problem to be solved. Based on the connotation and current situation of the organizational culture of local undergraduate colleges,
this paper analyzes the relevant theories and practices at home and abroad, and puts forward some paths and strategies, aiming at providing
reference for the high-quality development of the organizational culture of local undergraduate colleges.
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Original Research Article
by Jingjing Zhang
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11401
10 Views,
0 PDF Downloads
With the accelerating of the aging process, the elderly population accounts for the increasing proportion of the total
population in our country. Under these circumstances, the retirement community appears in the public vision, and has received higher
attention. Community management work can provide a certain guarantee for the lives of the elderly, solve the process of China’s
development of pension, elderly service and other problems, enrich the lives of the elderly, improve the quality of life of the elderly, and
then promote the promotion of Chinese people’s happiness.
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Original Research Article
by Yanhua Sun, Furong Peng, Chunxiu Xu
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11402
11 Views,
0 PDF Downloads
The university-enterprise co-construction of industrial college is the product of the development of The Times to a new stage,
and is an important means to realize the integration of production and education. This paper analyzes the key problems to be solved in the school_x005fenterprise co-construction of industrial college, explores the path of school-enterprise co-construction of industrial college under the background of
the integration of industry and education, and provides support for improving the quality of school-enterprise collaborative education.
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Original Research Article
by Shiyi Dai
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11403
11 Views,
0 PDF Downloads
Culture is the soul of the city, the city is the carrier of culture, the economic development of modern cities can not be
separated from the support of cultural heritage, the guidance of cultural connotation, and the promotion of cultural innovation. The eff ect
of “one industry with all industries” of digital economy has a profound impact on the development of contemporary cultural industry, and
can promote the high-quality development of cultural industry in an all-round way. Through in-depth analysis of the development of the
cultural industry in Zhangjiagang City, combined with the current digital economic background, this study will explore ways and approaches
to improve the competitiveness of the cultural industry in Zhangjiagang City, in order to help the high-quality development of the city, and
provide certain reference value for promoting the high-quality development of the cultural industry in Jiangsu Province and even the whole
country.
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Original Research Article
by Hongyuan Li
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11404
10 Views,
0 PDF Downloads
Under the background of ideological and political thinking, higher vocational colleges should accurately locate the objectives
of curriculum ideological and political construction; Train the teachers of curriculum ideological and political construction; To fi nd the right
direction for promoting the ideological and political construction of the curriculum, to comprehensively promote the ideological and political
construction of the curriculum, to build a perfect ideological and political education system as a whole, and to comprehensively promote
the reform of curriculum teaching are the inevitable requirements for higher vocational colleges to train high-quality and skilled talents and
realize the Chinese dream. This paper focuses on and discusses the eff ective strategies to improve the eff ectiveness of the ideological and
political construction of higher vocational courses based on the ideological and political vision, in order to provide some reference for the
research in related fi elds.
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Original Research Article
by Yun Wang
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11405
8 Views,
0 PDF Downloads
In recent years, more and more enterprises use a large amount of short-term funds for long-term investment, and this
phenomenon of “maturity mismatch” not only increases the risk of enterprises but also brings great impact on the real economy. Based
on the quantitative and qualitative data of new third edition listed small micro enterprises, this paper uses two-stage interpretative mixed
research method to measure the cross-contagion risk of investment and fi nancing term mismatch of small micro enterprises in our country,
and refers to foreign experience, and puts forward countermeasures and suggestions on how to build the dynamic control mechanism of
investment and fi nancing term mismatch of small micro enterprises in our country.
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Original Research Article
by Mingchao Ma
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11406
11 Views,
0 PDF Downloads
With the deepening of higher education reform, in the teaching practice of ideological and political courses in colleges and
universities, teachers have paid more and more attention to the integration of red culture. Guangxi red culture contains rich red spirit, which
has important educational signifi cance, and can eff ectively improve students’ ideological and political level and comprehensive quality.
Based on this, this paper will focus on Guangxi red culture of college ideological and political course optimization path to carry out analysis.
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Original Research Article
by Yi Liu, Meng Zhang
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11407
10 Views,
0 PDF Downloads
With the rapid development of science and technology, various advanced technologies and equipment have achieved
remarkable results in the fi eld of education. As a management teacher, based on the perspective of innovation and entrepreneurship, they
can explore the appropriate opportunity and practice path to build fl ipped classroom, which can enrich teaching resources, innovate teaching
forms, and eff ectively mobilize students’ subjective initiative. Finally, the expected teaching results will be achieved. In view of this, based
on the author’s practical experience and from the perspective of innovation and entrepreneurship, this paper discusses the connotation of
fl ipped classroom teaching, analyzes the signifi cance of the construction of fl ipped classroom, and proposes specifi c construction paths on
this basis, in order to provide theoretical basis and practical experience for teachers to carry out relevant research.
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Original Research Article
by Jing Wu
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11408
10 Views,
0 PDF Downloads
At present, China is actively coping with the problem of aging population, from the social security, medical insurance and
other aspects, to adjust the old-age service, at the same time encourage and support social capital to enter the old-age service industry, the
new old-age service situation is gradually taking shape. In the process of development, it is bound to need high-quality endowment service
talents to take care of the life of the elderly. As an important foundation for the supply of talents, vocational colleges should actively play
their own role, be self-suffi cient in the development of the fi eld, and cultivate talents with a strong sense of responsibility and a high sense of
professional identity. However, as far as the current talent training results are concerned, higher vocational colleges still have more areas to
be improved. Based on this, this paper explores how to improve the professional identity of senior service professionals, in order to improve
the quality of talent training and help the high-quality development of China’s senior service industry.
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Original Research Article
by Xiuhuan Meng, Zhenpeng Ma, Qiang Li, Kexin Han
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11409
9 Views,
0 PDF Downloads
The business reform under the background of digital intelligence has a profound impact on talent training. The purpose of
this study is to explore the path innovation of new business talents training in higher vocational colleges under the background of number
intelligence. Through analyzing the current status and existing problems of the new business talents training in higher vocational colleges,
the paper puts forward the targeted innovation path, which provides reference for the training of new business talents with innovation ability
and information technology.
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Original Research Article
by Wen Zhang
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11410
9 Views,
0 PDF Downloads
With the continuous progress of big data industry, there is an urgent need for a large number of talents with advanced skills
to cope with this opportunity and challenge. Therefore, in order to strengthen the cultivation of practical talents of big data, a special major
of big data management and application has been set up. From the perspective of practical application and practice, this study conducted in_x005fdepth research and discussion on the current teaching system of big Data management and application major, and proposed a combination of
business driven education model, aimed at improving the education level of big data talents to meet the needs of society for practical talents
of big data.
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Original Research Article
by Li Zhang, Xiaolin Shi
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11411
13 Views,
0 PDF Downloads
In order to eff ectively improve the quality and eff ect of talent training in higher vocational colleges and promote the orderly
development of various aspects of education in higher vocational colleges, it is necessary to strengthen the application of intangible cultural
elements in it, so that students in higher vocational colleges can eff ectively inherit and carry forward intangible cultural heritage. In order to
guide students to form a strong cultural identity, improve cultural cohesion, but also help to cultivate students’ cultural self-confi dence, and
eff ectively achieve the goal of improving the quality of talent training in higher vocational special education colleges. Therefore, this paper
analyzes the signifi cance of integrating intangible cultural heritage into the inheritance of higher vocational special education colleges and
the promoting role of intangible cultural heritage in the talent training of higher vocational special education colleges, and puts forward the
inheritance path of intangible cultural heritage in higher vocational special education colleges for mutual discussion and communication.
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Original Research Article
by Tun Li, Peng Du
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11412
11 Views,
0 PDF Downloads
With the slogan of national sports put forward, the public attaches more and more importance to sports training, youth
participation in sports training can not only enhance their own physical quality, but also become a comprehensive development of The Times
of new talents. However, in the sports training, due to the infl uence of many factors, young people will inevitably appear sports injuries,
easy to their psychological quality and physical quality have an adverse impact. In this regard, this paper fi rst describes the common types
of sports injuries in youth sports training, and then analyzes, and puts forward eff ective countermeasures to prevent youth sports injuries, in
order to provide some references for other researchers.
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Original Research Article
by Jingjing Li
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11413
10 Views,
0 PDF Downloads
In the background of digital education, the construction of a new teaching model to become the only way to education
and teaching, each stage of teaching should pay attention to promoting teaching reform work, the introduction of modern technology into
the teaching process, the construction of intelligent teaching classroom, to promote the improvement of teaching effi ciency and quality.
For middle and higher vocational education, its teaching goal is to cultivate application-oriented talents, teachers should pay attention to
the penetration of digital education technology in teaching, accelerate the construction of teaching information, enrich students’ learning
experience, and promote the effi cient and institutionalized development of digital education. Based on this, this paper studies the innovative
strategies of teaching mode in middle and higher vocational schools under the background of digital education, in order to provide references
for educators.
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Original Research Article
by Shuai Niu, Chaowen Huang
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11414
12 Views,
0 PDF Downloads
In order to enhance their comprehensive strength, enterprises should actively consolidate the enterprise human resource
management system, build a complete resource cost management control system, for the development of enterprises to lay a good
foundation for human resource management. The main task of fi nancial accounting work is to sort out and analyze the enterprise’s fi nancial
situation, operating efficiency and other financial and non-financial information, for enterprise managers, external investors, creditors,
government regulatory authorities to provide information support, can provide important information support for enterprise human resources
cost management. This paper discusses the value of fi nancial accounting in enterprise human resource cost management, and discusses
the optimization path of fi nancial accounting in enterprise human resource cost management, hoping to provide some useful references for
enterprise human resource management.
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Original Research Article
by Jiaxin Shi
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11415
9 Views,
0 PDF Downloads
Computer network security is an important issue, especially in the era of artifi cial intelligence needs our attention. With
the development of artifi cial intelligence, the risks faced by computer network security become more diversifi ed and complicated, so we
need to take eff ective measures to control these risks. This paper will discuss the research of computer network security risk control under
the background of artifi cial intelligence, discuss its importance, main infl uencing factors and feasible control measures, hoping to improve
everyone’s understanding and coping ability of computer network security risk control.
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Original Research Article
by Shanshan Fei
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11416
12 Views,
0 PDF Downloads
Under the vision of quality education reform, higher requirements are put forward for chemistry teaching in colleges and
universities. To this end, teachers should not only complete basic teaching tasks, but also infi ltrate ideological and political education in the
construction of curriculum system, teaching content selection and teaching method innovation, so as to successfully construct the ideological
and political teaching mode of chemistry course. On the basis of teaching students basic knowledge and practical skills, Cultivate their
ideological and political accomplishment, correct their ideology, improve their cognitive system, and ultimately promote the balanced
development of students. Specifi cally speaking, chemistry teachers in colleges and universities should carry out chemistry teaching under the
guidance of the policy of “Curriculum Thinking and politics” promulgated by the Ministry of Education, and explore suitable opportunities
and practical paths for ideological and political education to integrate into chemistry classrooms, so as to cultivate talents needed for
innovation and development in the fi eld of chemistry with more students. How to integrate ideological and political education into chemistry
teaching in colleges and universities is an important issue that teachers need to solve at present, and this paper will carry out an in-depth
exploration around this issue.
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Original Research Article
by Meichen Jin
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11417
16 Views,
0 PDF Downloads
With the rapid development of information technology, big data has been widely promoted and applied in various fi elds,
which has played a positive impact on the development of the industry. As far as the fi eld of e-commerce is concerned, with the analysis
and prediction function of big data technology, it creates a good opportunity for the development of e-commerce. However, in practical
application, how e-commerce enterprises play the advantages of big data technology and eff ectively solve the challenges in the process of
applying big data has become an important content that must be deeply studied. Based on this, this paper explores the application strategies
of big data analysis in the development of e-commerce, hoping to provide valuable references for promoting the orderly and healthy
development of e-commerce.
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Original Research Article
by Yue Yuan
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11418
12 Views,
0 PDF Downloads
Employment is the primary livelihood, but also the most basic livelihood. The employment of 2023 graduates has not
yet ended, and a new round of employment of 2024 college graduates has been opened. However, in the current fl uctuating international
economic and social environment, the foundation for domestic economic recovery and development is not solid, some business entities face
more diffi culties, and some workers, especially college graduates and other young people, still face greater employment pressure. There
are many reasons that make the employment of college graduates face great challenges. However, in the next few years, the number of
college graduates in China is still at a high level, and the employment situation is inevitable. Therefore, it is urgent to combine the current
employment situation and economic development to make a good prediction for the employment of college graduates in the next fi ve years.
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Original Research Article
by Yunbo Liu, Kailin Zhang
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11419
9 Views,
0 PDF Downloads
With the continuous progress of The Times and the continuous change of society, diff erent times and society have diff erent
needs for talents. In order to adapt to the changes of The Times and promote the pace of human civilization, the social demand for talents
keeps rising, so the competition is becoming more and more fi erce. This paper mainly explores the mutual learning relationship between
positive psychology and economics and fi nance, and promotes the construction of interdisciplinary system, and analyzes the relationship
between positive and negative eff ects of positive psychology. Positive behavioral fi nance; Research on the application of positive psychology
in traditional investment behavior; Independence, conformity and other aspects are analyzed and compared, and the conclusion is conducive
to promoting research progress. Thus, it summarizes the eff ective guidance methods, application scenarios and development expectations of
positive psychology in daily study, work and life.
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Original Research Article
by Zhe Sun, Yi Chen, Min Ruan, Yang Liu
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11420
10 Views,
0 PDF Downloads
In addition to facing the same pressure as other college students during their schooling, poor college students also bear the
economic pressure. This study systematically discusses the relationship between poor college students’ mental health level and narcissistic
personality, parental rearing style. The results show that poor college students’ mental health level is generally good. Negative parenting
style has a negative predictive eff ect on the mental health of poor college students, and positive parenting style has a negative predictive
eff ect on the mental health of poor college students. Explicit narcissistic personality trait is conducive to mental health, implicit narcissistic
personality trait is not conducive to mental health, and boys’ mental health level and narcissism level are higher than girls’.
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Original Research Article
by Junxian Feng, Yutong Cheng
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11421
14 Views,
0 PDF Downloads
This article aims to explore the development direction, design strategy and promotion strategy of cultural and creative
products of Sichuan Sports Museum through literature research, market analysis, audience interview data combing and data analysis.
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Original Research Article
by Tao Shan, Caihua Zhang, Lu Ji
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11422
10 Views,
0 PDF Downloads
Through a comprehensive study on the overview, characteristics analysis and practical application of basketball English, this
paper discusses the application of basketball English vocabulary in game commentary, teaching and training, translation, media reporting
and international communication, and analyzes the relevant methods of basketball English vocabulary teaching and learning strategies. The
paper also discusses the development and challenges of basketball vocabulary education in order to better meet the needs of communication
in basketball and promote the development of basketball.
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Original Research Article
by Yanfen Li, Meimei Gan
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11423
12 Views,
0 PDF Downloads
Under the environment of Internet age, information-based teaching technology and education teaching are deeply integrated.
Integrating information technology into college education majors will play a positive role in improving the quality of personnel training and
promoting the development of online teaching. In this regard, the college education professional teachers should strengthen the exploration
of information teaching means, according to the Internet technology in-depth reform of education work, for the education fi eld to cultivate
more information talents. Based on this, this paper analyzes the teaching strategies of pedagogy in colleges and universities under the
Internet era, in order to provide references for educators.
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Original Research Article
by Meimei Gan, Yanfen Li
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11424
16 Views,
0 PDF Downloads
At present, the social and economic development changes with each passing day, our country has increasing demand for
high-quality pedagogical talents. Training the professional talents needed for the development of education in our country has become
the important work of the profession of pedagogy in colleges and universities in the present stage. Based on this, this paper analyzes the
feasibility countermeasures of the training mode in order to promote the progress and development of education in our country based on
the training requirements of education professionals in colleges and universities from the new times and the present situation of education
professionals in colleges and universities.
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Original Research Article
by Junbo Luo
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11425
10 Views,
0 PDF Downloads
Purpose:The paper provides new ideas and methods for the interaction design of hierarchical management system.
Methods:Based on the perspectives of management and socio-action, this paper performs a deductive analysis of role relationships and
information fl ow in current hierarchical organizational management from the perspectives of role relationship theory and information fl ow
theory, combined with enterprise management system design experience.Results:From the perspective of management and socio-action,
this paper analyzes the problems arising from the mapping of hierarchical organizational management in its management system and briefl y
discusses relevant solutions. Conclusion:Optimized methods for interaction design in hierarchical management system: The information in
the management system can freely exchange up and down levels, as well as horizontally across departments, mapping potential management
relationships into the enterprise management system to achieve better coordination mechanisms; increasing information classifi cation and
transmission labels, strengthening the subjective role of information senders, and more effi ciently completing tasks; increasing information
collaboration review mechanism, shortening the vertical level of information review, simplifying processes; intelligent simple manual
operation interaction design.
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Original Research Article
by Zuyu Wan, Hua He, Ze Wang, Haibo Gao
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11426
11 Views,
0 PDF Downloads
Strengthening psychology education is an inevitable trend to improve the quality of education in higher vocational
colleges. At present, psychology education in higher vocational colleges generally has the problems of imperfect system construction and
unsatisfactory educational results. In this regard, it is also necessary for higher vocational colleges to base on the curriculum construction,
build a multi-in-one psychology education model, improve the mental health intervention system, create a positive psychological and
cultural atmosphere, and promote the high-quality development of psychological education.
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Original Research Article
by Linzhen Gao
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11427
10 Views,
0 PDF Downloads
This paper introduces how the course “E-commerce Data Analysis and Application” carries out online and offl ine integrated
teaching with the help of the I doctoral guide platform from three aspects before class, during class and after class. According to the teaching
comparison of teachers in the past three years, the teaching through the platform has strengthened the students’ subjective initiative in
learning, enhanced the cooperation between students, and improved the students’ enthusiasm in learning. It strengthens students’ practical
operation ability, and realizes the dual construction of knowledge system and value system through the I doctoral guide platform.
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Original Research Article
by Ruosi Jia
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11428
9 Views,
0 PDF Downloads
In the process of the construction of an innovative country, the demand for innovative talents in society is increasingly
strong, colleges and universities as an important base for the training of account ing talents, in addition to general education, should also train
accounting students’ innovation ability, practical ability raised to the fi rst place of education, thus eff ectively meet the social demand for
practical accounting talents, for the development of the industry to provide strong talent support. However, at present, there are still many
problems in the talent training mode of accounting major in China’s colleges and universities, which are mainly embodied in the following
aspects: the disconnection between talent training objectives and enterprise needs, the disconnection between theoretical teaching and
practical teaching, and the unreasonable curriculum structure. Under the background of economic globalization and the rapid development
of knowledge economy, it is urgent to explore the cultivation path of innovative talents for accounting major in colleges and universities.
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Original Research Article
by Yingxin Chen, Chenyu Liu, Zhiyi Huang, Zixuan Chen, Siqin Huang
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11429
12 Views,
0 PDF Downloads
Under the guidance of core literacy, the cultivation of innovative thinking is the focus of education in primary school, and
it is of immeasurable importance and urgency to improve the innovative ability of primary school students. At present, in our primary
school stage of the cultivation of innovative thinking of primary school students, there are many defi ciencies in the cultivation of innovative
thinking, innovative educational atmosphere has not been formed and the eff ect is not good. In order to improve this situation, we need
to rely on schools and teachers to innovate the concept of education, but also need families and society to create a good atmosphere of
innovation, and jointly assume this responsibility.
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Original Research Article
by Yang Gao, Lingxi Yan
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11430
10 Views,
0 PDF Downloads
As the key and diffi cult point of grass-roots governance, rural public health risk management is faced with the realistic
dilemma of insufficient power of the main body of governance, relatively backward governance concept, insufficient innovation of
governance means and governance effi ciency can not meet the needs. I n the process of comprehensively promoting the modernization of
Chinese-style governance, legal governance guarantees the eff ective way of monitoring, early warning, control and compensation of rural
public health risks. Its fundamental role is to ensure the controllability of risk information and the anticipation of participating behaviors,
and minimize the waste of governance resources and the confl ict of governance relations. Thus, the organic unity of the Party’s leadership,
the people’s ownership of the country and the rule of law can be realized in the practice of grassroots rule of law. This requires continuous
improvement of the legal literacy of the cadres and the masses, the formation of a rapid response mechanism to risks, the regulation of
the limits of the use of public power, the solution of public health risks of the “ride” problem, the formation of an effective relief and
compensation mechanism for vulnerable groups and other measures.
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Original Research Article
by Gang Ji, Xiwu Cheng
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11431
27 Views,
0 PDF Downloads
Based on the innovation-driven development strategy, it is of great signifi cance to stimulate the innovative development of
high-tech enterprises. In recent years, the state has strengthened the subsidies for the R&D investment of high-tech enterprises. Government
subsidies, as an important means of national macro-control, play a pivotal role in supporting the innovation and development of hig h-tech
enterprises, and eff ectively promote the innovation and development of high-tech enterprises. However, there are still some problems in
government subsidies at this stage, which need to be improved gradually. Based on the perspective of life cycle and theoretical analysis and
practical investigation, this paper deeply analyzes the impact of government subsidy policies on diff erent stages of the life cycle of high-tech
enterprises, explores the mechanism of government subsidy policies in promoting technological innovation of high-tech enterprises, and
fi nally puts forward suggestions for improving government subsidy policies based on the life cycle theory.
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Original Research Article
by Xiaoyi Wang
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11432
11 Views,
0 PDF Downloads
The “Belt and Road” strategic policy focuses on strengthening exchanges and cooperation between countries, establishing a
comprehensive, multi-level and composite network system, and better realizing independence, diversity and balance. Under the background
of “One Belt and One Road”, the construction of engineering projects also ushered in a new development opportunity. In the face of the
complicated international situation, there are higher requirements for the management level of enterprises, which requires enterprises to
strengthen management capabilities and better promote the sustainable development of enterprises. Based on this, the article analyzes and
studies the international engineering project management under the “Belt and Road”, expounds the connotation of project management,
analyzes the challenges of overseas engineering projects, and on this basis puts forward the requirements of international engineering project
management under the background of “Belt and Road” for reference.
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Original Research Article
by Kuan Song, Gan Wang
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11433
9 Views,
0 PDF Downloads
The quality of education is the core competitiveness of colleges and universities. Professional degree graduate education
is an important component of China’s degree and graduate education, and plays a decisive role in the training of high-level professional
personnel. In today’s economic globalization, along with the rapid spread of governance concept in the field of higher education, the
discussion on the quality governance of professional degree graduate education has been widely concerned by the industry. By introducing
the concept of collaborative governance, this paper studies and discusses the problems existing in the development process of professional
degree postgraduates, and gives corresponding measures.
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Original Research Article
by Zhifang Tu
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11434
9 Views,
0 PDF Downloads
This paper uses the literature research method, questionnaire survey method, mathematical statistics method, through
theoretical analysis and empirical analysis, qualitative and quantitative analysis of the interaction between university physical education
and labor education, the results show that university physical education and physical education has a strong interactive relationship. Based
on this, the path of physical education and physical education, promote physical education, promote physical education from the three
dimensions of labor concept, labor spirit and labor habit.
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Original Research Article
by Shuang Mou
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11435
10 Views,
0 PDF Downloads
With the deepening of education reform, ideological and political education in colleges and universities should be further
optimized. Teachers should actively introduce new education concepts and teaching methods, so as to better arouse students’ interest,
strengthen their understanding and application of the knowledge, and improve the education effect. AR technology will be virtual and
real integration, a wide use of multimedia, three-dimensional modeling, real-time tracking and registration, intelligent interaction, sensing
and other technical means, the application of simulation to the real world, can greatly enrich the content of ideological and political
education work in colleges and universities, broaden the path of education, for students more comprehensive development has a great role
in promoting. In view of this, this paper will carry out an analysis of effi cient ideological and political education innovation based on AR
technology, and put forward some strategies.
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Original Research Article
by Gaidi Dou
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11436
12 Views,
0 PDF Downloads
Colleges and universities bear the important mission of promoting social development, and the development of its education
and teaching is inseparable from the development of social economy. With the continuous development and application of network
information technology and artifi cial intelligence, and the upgrading of educational intelligent hardware, the time to realize “digitalization”
in the fi eld of education is also ripe. Based on the background of education digitization, this paper analyzes the vocational education and
teaching in colleges and universities, and expounds the positive significance of digitization, the current situation of education and the
countermeasures to the diffi culties, so as to innovate the teaching mode of vocational education and promote the deepening of the reform of
vocational education and teaching in colleges and universities.
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Original Research Article
by Jie Tang
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11437
11 Views,
0 PDF Downloads
Based on the concept of OBE education, it refl ects the goal of students’ main body and ability cultivation. It runs through
the systematic thought of the work process, takes the analysis of typical and mainstream e-commerce platforms as the logical starting point
of the course, and establishes the fi nal outcome of the course learning. Top-down design, the results are gradually decomposed into tasks,
the knowledge and skills contained in the tasks are sorted out, the learning situation is constructed, the two clues of knowledge and skills
are formed, the course chapters are organized and planned, the course teaching system is reconstructed, and the implementation is carried
out from the bottom up, focusing on the process of experience accumulation and skill cultivation, and the course knowledge, ability and
ideological and political goals are gradually realized.
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Original Research Article
by Zhifang Deng, Chengquan Hu
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11438
12 Views,
0 PDF Downloads
The current situation of university-enterprise cooperation in higher vocational education presents the characteristics of
diversifi cation, extensiveness, perfect mechanism and remarkable eff ect. However, there are still some problems and challenges. In terms of
willingness, both schools and enterprises have a strong sense of identity for school-enterprise cooperation in vocational education, and are
full of confi dence and expectations for the future of school-enterprise cooperation. This paper puts forward a new path for the development
of school-enterprise cooperation in higher vocational education: improving the coordination system of investment and interests, and
establishing a long-term mechanism of school-enterprise cooperation; Set up the enterprise-oriented school running idea, fi rm the leading
position of the trade organization; Strengthen the construction of internship and practical training bases, realize the docking of talent training
and enterprise standards, and improve the applicability of talent training. In general, the cooperation between universities and enterprises
in higher vocational education needs the joint eff orts of all parties to strengthen the construction of cooperation mechanism, improve the
quality and eff ect of cooperation, and promote the development of higher vocational education.
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Original Research Article
by Zhuosang Xian
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11439
10 Views,
0 PDF Downloads
Digital economy is one of the hot topics in today’s social and economic development, while the real economy is an important
subject that has been supporting the national economy. The deep integration of digital economy and real economy is an inevitable trend of
today’s economic development, and also an important way to achieve high-quality development of China’s economy. In view of this, this
paper discusses the connotation, current situation and path of the deep integration of digital economy and real economy, hoping to provide
certain inspiration and reference for the current economic and social development.
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Original Research Article
by Yujun Cao, Xiaoming Ma, Ruijuan Lin
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11440
12 Views,
0 PDF Downloads
In the 21st century, artifi cial intelligence + classroom teaching will eventually become the latest model of education reform
and development. The introduction of advanced artifi cial intelligence technology in the fi eld of education, on the one hand, is conducive to
improving the overall level of classroom teaching, on the other hand, it also helps to improve the comprehensive ability of students, and lays
a good foundation for the all-round development of students. Taking computer major as an example, this paper explores the feasibility path
of integrating intelligent technology into classroom teaching in detail, in order to make artifi cial intelligence technology better serve students
and modern education, and help the overall construction and formation of computer intelligent classroom.
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Original Research Article
by Longwei Zheng, Chunmei Huang
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11441
10 Views,
0 PDF Downloads
This paper aims to explore the application and development of AI in advertising design, focusing on its impact on creative
generation, audience targeting, advertising delivery and eff ect monitoring. The introduction of AI technology has brought new possibilities
for advertising design, accelerated creative generation, improved the accuracy of advertising delivery and optimized the monitoring of
advertising eff ect. Through practical cases and data, this paper will delve into how AI plays a role in diff erent aspects, as well as discuss the
challenges faced by AI applications and future advertising trends.
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Original Research Article
by Meixi Chen
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11442
12 Views,
0 PDF Downloads
The rapid development of digital technology and mobile Internet has brought a brand new advertising ecology. With the
continuous expansion of the scale of Chinese mobile Internet advertising users, the trust relationship between advertising and users is the
core content of advertising trust in the digital era. It is the key to explore the infl uencing factors and mechanisms of user advertising trust.
This study uses the theory of social trust generation mechanism, the theory of trust propensity, the model of persuasion knowledge and the
theory of planned behavior to explore the situation of users’ advertising trust, the factors aff ecting their trust, and the correlation between
advertising trust and users’ behavioral responses.
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Original Research Article
by Jingjue Ai, Xin Zhao
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11443
11 Views,
0 PDF Downloads
By building a training team composed of full-time counselors, career guidance teachers, mental health educators, ideological
and political educators, and hospital employment resources and human resources management personnel, the training class of “Hongzhi
Assisted Navigation Plan” for college graduates from low-income families was organized in medical vocational colleges. On the basis
of understanding the employability of college graduates from low-income families in medical higher vocational colleges, the curriculum
system construction of the “Hongzhi assisted navigation plan” training course is constantly improved, and the working practice of “Hongzhi
assisted navigation training course” is carried out to explore the strategies for improving the employability of graduates from low-income
families in medical higher vocational colleges.
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Original Research Article
by Jiayong Zeng, Yanfei Wang
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11444
9 Views,
0 PDF Downloads
The purpose of this study was to explore the correlation between prosocial behavior, self-esteem and affective state of
college students, and to verify the mediating role of self-esteem between prosocial behavior and aff ective state.The Adolescent Prosocial
Behavior Measurement Scale (APTM), Self-esteem Scale (SES) and Positive and Negative affective Scale (PANAS) were used to
investigate 990 college students. The results showed that prosocial behavior were signifi cantly correlated with positive aff ections, but not
signifi cantly correlated with negative aff ections. Self-esteem is positively correlated with positive aff ections and negatively correlated with
negative aff ections. Mediation tests show that self-esteem plays a partial mediating role between prosocial behavior and positive aff ection;
Self-esteem has a suppression eff ect between prosocial behavior and negative aff ection.
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Original Research Article
by Xianchen Zhu
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11445
12 Views,
0 PDF Downloads
The term paradigm is the basis for Thomas Kuhn's holistic view of science, and a precise definition and ontological
description of the term is lacking. By combing through the classical literature, I argue that Kuhn saw the term paradigm as a particular form
of refl ection of the scientifi c community's response to puzzles, and that it can be well applied to the natural sciences. And the example of
economics proves that this defi nition can be applied to the developmental models in the social sciences.
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Original Research Article
by Weiyan Li
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11446
9 Views,
0 PDF Downloads
Based on the protection and promotion of Korean traditional dress culture, inheritance and innovation, the traditional Korean
dress elements and modern fashion elements are fused, and the innovative design of improved Korean dresses meets the modern aesthetics
of the public, changing the situation that national costumes are far away from the mass consumer market. This paper mainly analyses the
innovative design of Korean traditional costumes for reference.
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Original Research Article
by Daoriao Han
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11447
9 Views,
0 PDF Downloads
With the implementation of the policy of integration of industry and education, horizontal scientifi c research projects in
local universities can help universities serve local economy and society, and promote their own transformation and development. However,
in the period of practice management, there are still many problems in the horizontal scientifi c research management of the management
department, involving the lack of management system, poor standardization of contract signing, and unbalanced fund management. This
requires universities to strengthen the construction of horizontal project fi ne management. Based on this, the paper analyzes and researches
the fi ne management of horizontal research projects in colleges and universities under the background of the integration of industry and
education, expounds the concept and key points of fi ne management of horizontal research projects in colleges and universities, analyzes the
importance of fi ne management of horizontal research projects, analyzes the current situation of horizontal research project management in
local colleges and universities, and proposes countermeasures for fi ne management of horizontal research projects on this basis for reference.
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Original Research Article
by Liang Yin
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11448
9 Views,
0 PDF Downloads
With the acceleration of internationalization and globalization, the internationalization of colleges and universities has
become the requirement of national opening to the outside world and the mission of The Times for the development of colleges and
universities, which also provides a new direction for the modernization of college sports. In the new period, college sports should also take
the international development road, optimize the education model, actively promote international exchanges and cooperation, and then lay a
solid foundation for the implementation of the sports power construction strategy. This paper analyzes and discusses the eff ective path of the
internationalization development of college sports, which is only for reference by relevant people.
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Original Research Article
by Ying Liu, Yan Shi, Yu Sun
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11449
9 Views,
0 PDF Downloads
In order to understand the current situation of classroom teaching of installation cost course in higher vocational colleges and the
expectations of teachers and students on classroom teaching, through questionnaire, personal interview, observation and other methods, this paper
designs a questionnaire, interview outline and observation dimension about the classroom teaching of installation cost course in higher vocational
colleges, in order to sort out and logically analyze the data of the survey and interview results. In-depth refl ection on the reconstruction of classroom
teaching mode suitable for higher vocational installation cost course is of great signifi cance to promote the classroom revolution of installation cost
course. Through this research, this paper aims to deeply analyze the current situation of classroom teaching of higher vocational installation cost
course, optimize the revolutionary strategy of restructuring the classroom order of higher vocational installation cost course, and adapt to the social
development and the development needs of teachers and students in higher vocational colleges.
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Original Research Article
by Hanyu Zhang, Qiqiu Song
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11450
12 Views,
0 PDF Downloads
With the continuous progress and development of the Internet era, the application of information technology in English
classrooms has been more and more extensive. Compulsory education English Curriculum Standard (2022 edition) proposes to develop
students' core qualities, but the traditional single teaching model not only fails to adapt to today's rapidly developing society, but also does
not help ensure the effi ciency and eff ect of junior middle school English classroom teaching, and fails to stimulate students' enthusiasm
for learning. Therefore, based on the background of core literacy and multimodal English teaching methods, this paper will explore the
application of multimodal English reading teaching in junior middle school.
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Original Research Article
by Nan Hua
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11451
8 Views,
0 PDF Downloads
This paper takes the risk management in the construction process of overseas mining projects as the research object,
puts forward eff ective risk management strategies, such as identifying risks in advance, establishing emergency plans, etc., discusses the
key elements of risk management, such as leadership, cultural construction, etc., and takes Power Construction Corporation of China
(POWERCHINA) as an example to share its successful experience and innovative practices in risk management. Through the research, it is
found that the implementation of eff ective risk management strategies and key elements can help overseas mining projects identify, evaluate
and cope with risks, and ensure the smooth progress of the project.
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Original Research Article
by Ying Cai, Yuzhuo Zhang, Yijin Wang, Xiaoxin Wang
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11452
13 Views,
0 PDF Downloads
At present, promoting learning through competition has become a new way of personnel training in universities, which has
been widely used and popularized in the fi eld of discipline teaching reform in our country. The key to practice promoting learning through
competition as the main participants is to mobilize students’ enthusiasm and improve their willingness to participate in the competition.
It also plays a positive role in discipline construction and development. Taking advertising majors as the research objects, this paper
discusses the current situation and influencing factors of college students’ participation in professional competitions by the method of
literature research and questionnaire survey, and analyzes the model of infl uencing factors of college students’ willingness to participate in
professional competitions by using SPSS 27 software. The results show that advertising students are willing to participate in professional
competitions, and most of them recognize the positive role that professional competitions bring to their self-development; The improvement
of personal characteristics and comprehensive ability has a signifi cant positive impact on the improvement of college students’ willingness
to compete.
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Original Research Article
by Wenlin Xu, Yuqin Li, Ruifeng Zhang, Shunjuan Chen
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11453
11 Views,
0 PDF Downloads
“Surgical Nursing” is the core course of higher vocational nursing major, which has strong theory and practice. It covers
more than one hundred kinds of clinical nursing knowledge of common diseases and multiple diseases, which is conducive to improving
students’ clinical nursing ability and disease observation ability, so as to enhance their employment competitiveness. Vocational surgical
nursing teachers should adhere to the employment-oriented, comprehensively deepen the integration of production and education, actively
carry out project-based teaching, and jointly develop project-based teaching materials; To create a typical task situation and expand the
teaching content of surgical nursing; Scientifi c design of group training tasks to improve students’ surgical clinical nursing operation skills;
Develop evaluation standards for project-based teaching, integrate professional ethics, and comprehensively improve the quality of surgical
nursing project-based teaching.
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Original Research Article
by Weijian Dai
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11454
11 Views,
0 PDF Downloads
The construction of industrial operation and maintenance network based on cloud computing has become a key means to
realize intelligent manufacturing. This paper helps to improve the later operation effi ciency of industrial system by studying the synergistic
relationship between cloud computing and industrial operation and maintenance. This paper studies the construction mode of industrial
operation and maintenance network based on cloud computing, discusses the construction mode and key points of industrial operation and
maintenance network object layer, edge layer, transmission layer and cloud, and proves that industrial operation and maintenance network
through cloud computing can eff ectively improve its own manufacturing level and management quality. In the construction of industrial
operation and maintenance network, the effective application of cloud computing can effectively improve the level of diagnosis and
monitoring.
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Original Research Article
by Bing Zhang
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11455
12 Views,
0 PDF Downloads
The construction of new liberal arts is a revolutionary educational practice based on the new idea, new demand and new
technology of the development of higher education. Japanese as an important part of the liberal arts, its talent training model will inevitably
be aff ected by the construction of the new liberal arts. On the whole, there are still some problems in the training of Japanese talents in some
colleges and universities, which can not be ignored, aff ecting the overall progress and development of Japanese education, such as single
teaching form, rigid teaching content, unable to keep pace with The Times and so on. This paper studies and discusses the existing problems
in Japanese education in higher vocational colleges, and puts forward corresponding countermeasures in order to promote the reform of
Japanese education and provide references for the insiders.
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Original Research Article
by Jieyao Zhang, Jiayi Zheng, Zhuoyi Chen
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11456
24 Views,
0 PDF Downloads
This paper uses literature review, case and data analysis methods to analyze the inventory cost of fashion enterprises from
the perspective of value chain. Taking Enterprise A as A case study, this paper analyzes its inventory cost behavior, analyzes variable cost
elements and fi xed cost elements, and then deconstructs specifi c data to determine the proportion of fi xed cost and variable cost in the
inventory cost structure of enterprise A, and draws a conclusion that the proportion of fi xed cost and variable cost in the inventory cost of
enterprise A is equal. Finally, this paper puts forward some suggestions to optimize the inventory cost management of enterprise A.
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Original Research Article
by Ying Li, Loy Luen
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11457
9 Views,
0 PDF Downloads
With the development of preschool education in the new era, higher vocational colleges should take the initiative to
undertake the important task of cultivating high-quality skilled talents who can be “retained, retained and used”. However, due to the
unclear orientation of pre-school education professional talent training in higher vocational colleges, the professional characteristics are
not distinct, and there is a big gap with the requirements of vocational education, higher vocational colleges in the personnel training mode
and curriculum system reform there are certain diffi culties. Therefore, higher vocational colleges should make clear the training goals of
preschool education professionals in the new era, and make efforts to optimize the curriculum system and innovate the teaching mode
according to the training orientation and goals of preschool education professionals in higher vocational colleges, give full play to the
advantages of “down to go” of vocational education, and provide more high-quality and skilled professionals for the national preschool
education.
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Original Research Article
by Renrong Shi
2023,
7(11);
doi: 10.18686/modern-management-forum.v7i11.11458
9 Views,
0 PDF Downloads
Private higher vocational education is an important supplement to China’s higher education, but the quality of education
and teaching in private higher vocational colleges has always been a topic of concern to the society and an important factor aff ecting the
development of private higher vocational colleges. Talent training work status data collection and management platform (hereinafter referred
to as the data platform) data is the normal collection of the teaching and management functional departments of colleges and universities,
the data has the key characteristics of original and immediacy, and can directly refl ect the status quo, help analyze the development trend, is
an important basis for higher vocational colleges to master the status of talent training work and carry out internal diagnosis. This provides
a solid foundation for us to establish a more eff ective teaching quality assurance system. Therefore, the construction of teaching quality
assurance system based on data platform is very important for higher vocational colleges to improve the level of education and teaching.
The data collected in the data platform includes the information of teachers, the basic arrangement of teaching conditions, the allocation of
educational resources and other aspects, which can comprehensively understand the current situation of education in schools and provide
reliable data support for the establishment of teaching quality assurance system. Through careful data analysis, we can determine the
connotation of teaching quality assurance system construction according to the index items of the data platform, clarify the improvement
direction of teaching quality in higher vocational colleges, and put forward effective optimization measures to realize the continuous
improvement of education and teaching level.
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